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REPORT: TikTok Shop Magic Guide
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ARLA LEMPI // THE RECIPE OF LENIENCY
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REPORT: TikTok Shop Magic Guide

The social commerce market’s size in China was estimated at 418 billion euros in 2024. In the US, half of active TikTok users say they have already made a purchase in TikTok Shop. And in Europe, TikTok Shop is expanding – this spring it has been opened in Germany, Spain, and Italy.

It is time to embrace it all. In this guide, we provide valuable insights, expert tips, and brand examples to help you dive into the fantastic social commerce opportunity that TikTok Shop is.

Read the guide and discover:

  • Available TikTok Shop formats.
  • Shoppertainment: Entertainment to boost sales.
  • The importance of having a diverse network of creators.
  • How to stay relevant through cultural trends.

>> See the report

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