Double gold for Kurio at European Excellence Awards
Two of Kurio’s campaigns were awarded at the European Excellence Awards in Berlin on 9th December. This marks the tenth EEA award for the agency since 2016. Kurio was also shortlisted for Agency of the Year.
The campaign #Leapfrogging4Africa for Wärtsilä Energy won B2B Communications category. The COP27 was organized in Egypt, and Wärtsilä Energy used the momentum to position us as a leader in power system solutions both in Africa and globally. We tied our message to a term related to COP27 and energy transision: leapfrogging. Since the term didn’t exist in African languages, teaming up with local language practicioners we came up with a new word in 10 languages to spark a movement. See the case study
Helen’s campaign This Influencer Does Not Exist won the Influencer Communications category. To show their commitment to sustainable energy production and the green transition, Helen, a leading energy company in Finland, put a strategic emphasis on energy education. Thus, they published a children’s book. Now the question was: how to make it spread? By turning the 2D illustrated character into a 3D avatar – by letting the 7-year old protagonist tell her story herself. See the case study
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